Following on from the success of SC Intent Group’s first virtual discussion in May, our Digital and Strategy Director Louisa Hosegood will be co-hosting another discussion on Tuesday 18th August, exploring ‘Direct to consumer: eCommerce strategy and mix’.
This is a discussion particularly targeted towards companies that are seeing an increase in B2C, or those thinking about introducing a new eCommerce offering.
The Supply Chain Intent Group - Direct To Consumer: Future Proofing And Making Profitable Decisions
Topic: eCommerce Strategy
The Supply Chain & Logistics Intent Group is a free to join network of over 450 Heads from cross-sector enterprises, and in these challenging times has become even more pertinent to its members as it provides a forum to:
- Explore improvements and optimisation opportunities
- De-risk next moves or changes
- Test your thinking what works for others
- Identify shared challenges and solutions
- Future-proof their supply chain in changing environments
Specifically for B2C supply chains, their virtual discussions are designed for real sharing of experience and insights.
Louisa will be co-hosting the following discussion:
Tuesday 18th August
Time: 11am – 12.30pm
Future-proofing and making profitable decisions
In such unprecedented times, eCommerce adoption has become a much more significant part of the mix, and has accelerated already existing trends. This means that many businesses will have scrambled to switch, re-balance, and cope. And much of that change will be permanent.
Now is the time to reevaluate and make plans that ensure your mix caters to your customers, is profitable, and flexible enough to cope with possible future uncertainty. Nobody can say for sure what’s around the corner, but it is possible to take steps now to safeguard your offering, to ensure you delight customers, and to build in the capabilities you will need to defend and win market share.
- Going direct to consumer: Creating the business case and strategy
- Channel mix: How does your proposition change in a multichannel environment?
- Flexible distribution: How can you build in agility?
- Making profitable decisions: Ensuring eCommerce remains profitable
More about Louisa...
Louisa Hosegood FCMA is Digital and Strategy Director at Bis Henderson Consulting. She has 18 years’ experience in retail and eCommerce, fulfilling senior supply chain leadership roles at some of the UK’s largest retailers – Marks & Spencer, John Lewis and Tesco. Until recently she was Head of Logistics Network Development at Marks & Spencer, where she was responsible for developing the strategy and design for a simpler omni-channel logistics network to support store and online sales of £5bn pa for the retailer’s Clothing and Home lines.
Over a ten-year career at John Lewis, Louisa held both the post of Head of Supply Chain Strategy and Head of Commercial Assurance – Operations, roles that encompassed strategy formulation and mobilisation, operational and commercial insight, executive communication and risk management.
If you’d like to connect with Louisa ahead of the event to discuss the challenges you may be facing in 2020, please don’t hesitate to contact her:
Phone: 07823 456784
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